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CES Seeks Product Reviews from Boomer Panel

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The Consumer Electronics Show (CES) is an internationally renowned technology tradeshow that brings innovation and tourists flooding into Las Vegas each year. The latest in electronics—from high definition TVs to the smallest microcomputers—are on display at the Las Vegas Convention Center, giving convention goers an exclusive glimpse into the products of tomorrow.

Beyond the flash and glimmer of luxury goods, several companies exhibiting at CES have developed products specifically for consumers over the age of 55. These companies were highlightedat this years convention as a part of the 2014 Silvers Summit—a series of panels dedicating to informing the Baby Boomer generation about new technologies.


“The 50+ IT List,” a panel at this year’s Silvers Summit, brought together local members of AARP and tech innovators for an opportunity to educate the public. In a fun “showdown” style format moderated by Jeff Makowka, Senior Strategic Advisor for AARP, the ten delegates heard presentations from four companies offering new products for both healthcare professionals and the older consumer. The delegates, who earlier in the day walked the convention floor for a hands-on experience with new products, asked questions of the company representatives before voting on which products they liked most.

Local members of AARP review the latest technology.

Local members of AARP review the latest technology.

AARP delegates heard presentations from the following companies

Kindoma – An iOS app that allows grandparents to read storybooks with grandchildren via video chat.

Panasonic – Offering a new app that allows caretakers and relatives to communicate with a loved one as well as displaying important information like a daily schedule.

GreatCall, Inc. – Jitterbug, a cellphone and monitoring system for older people. The phone sends notifications to a caretaker or relative for greater connectivity.

Breezie – A new tablet device for older people that simplifies the visual experience and device operation.

The panel asked several questions of the company representatives, ranging from which platforms the products were available on to security concerns. Of the four companies, Kindoma and Breezie received the most votes from the panel as well as receiving the most applause from the audience.

The votes are in!

The votes are in!

For this local, it was heartwarming to see the openness with which CES, AARP, and the technology companies received the aging community. We hope to see more Boomer/Senior-related events like “The 50+ IT List” not only at CES, but at all similar tradeshows. These products, as well as many more coming in the future, benefit from the advice and criticism of mature, experienced consumers.

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